Distribution automation
 (DA) is a family of technologies, including sensors, processors, 
information and communication networks, and switches, through which a 
utility can collect, automate, analyze, and optimize data to improve the
 operational efficiency of its distribution power system. 
Products
 encompass the components and systems used to supervise, measure, 
monitor, and control electrical loads on distribution systems and at 
distribution substations, including:
- Asset optimization
- Automated and interconnected equipment
- Demand optimization
- Distribution optimization 
- Distribution system monitoring, control and analysis software
- Information and communications technology networks
- Test equipment and systems for product certification and conformity acceptance.
Distribution
 automation can improve the speed, cost, and accuracy of several key 
distribution system processes, including fault detection, feeder 
switching, and outage management; voltage monitoring and control; 
reactive power management; preventative equipment maintenance for 
critical substation and feeder line equipment; and grid integration of 
distributed energy resources.
NEMA Members create and pursue 
market opportunities through regular interaction with such DA industry 
stakeholders as equipment manufacturers, software developers and network
 providers. They enjoy access to a broad base of potential customers 
through engagement with industry associations that include the Edison 
Electric Institute and American Public Power Association.