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NEMA's eiXtra: February 9, 2009
eiXtra: published by NEMA Hot Topics
On the Hill/Around the Nation
International News
Monday, February 9, 2009
feature story
Philadelphia's Center City District Unveils Architectural Façade Lighting along the Avenue of the Arts

Recently, Center City District threw the switch on a celebratory holiday gift for the City of Philadelphia, illuminating the historic façades along the Avenue of the Arts. Color-changing LED lighting, provided by Philips, transformed the streetscape into a multi-color canvas for the holidays and city-wide celebration.

On December 17, attendees gathered to see the unveiling of the lighting display, which synchronized the score of The Nutcracker to color-changing light shows that danced along buildings along the intersection of Broad and Walnut Streets. In between the sound and light shows, coordinated lighting changes moved up and down buildings along the Avenue of the Arts. Philips ColorGraze™ Powercore and ColorBlast® Powercore fixtures were used to create the dazzling lighting display. Permanently installed to illuminate nine buildings along the Avenue of the Arts, the lighting will create a vivid nightscape throughout the year. In addition, Philips temporarily illuminated City Hall with its newest fixture, ColorReach™ Powercore, a high-performance architectural floodlight, which provided color-changing and dynamic effects on the 548-foot-tall municipal building.

Photo Credit: Jim Abbott for the City Center District
Photo Credits: Jim Abbott for the City Center District.

"Philadelphia is the only city in North America to have organized this of type of lighting on such a large scale in their downtown, coordinating installation on cultural and civic institutions and private buildings with multiple owners," said Paul R. Levy, President & CEO of the Center City District.

ColorReach Powercore is the first LED fixture of its kind that can illuminate large-scale buildings while at the same time curbing energy use and reducing maintenance. With more than 5,000 lumens of output and unprecedented light projection of over 500 feet, the fixture brilliantly illuminates grand buildings, like City Hall, with vibrant colors. It consumes just 290 watts as compared to the metal halide fixtures typically used in such applications, which consume 1,600 watts and require the use of filters to produce color.

The permanent lighting displays were designed by The Lighting Practice, a Philadelphia-based firm that specializes in architectural lighting and the architectural firm Vitetta. Entertainment solutions provider PRG provided system integration support and installation was carried out by Philadelphia's Gordon Electric.

For further information, please contact:

Jill Klingler
Philips Color Kinetics

Revolutionizing the Smart Grid, March 4-6, 2009 - San Diego California

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Hot Topics

ESFI Warns Communities about Electrical Hazards Caused by Severe Winter Weather
Communities across the United States are being devastated by severe winter weather conditions that are leaving thousands of people without power.

ESFI President Featured in Media Coverage of Counterfeit Electrical Products
Addressing the rise of counterfeit electrical products has become a major priority throughout the electrical industry this year.

Philips Introduces Simple-To-Use LuxSense™ Daylighting Control
Philips Lighting Electronics North America is proud to announce the introduction of its Philips branded LuxSense™ Lighting Control, an easy-to-use means of automatically achieving a comfortable level of illumination throughout the workday and driving energy savings by maximizing the incorporation of natural light levels.

New GE Web Site Helps Consumers Discover Their Lighting Styles
Lighting is as important to home décor as paint or accessories. It can make rooms cozier, more motivating and even more intimate.

Wind Energy Grows by Record 8,300 MW in 2008
Smart policies, stimulus bill needed to maintain momentum in 2009
The U.S. wind energy industry shattered all previous records in 2008 by installing 8,358 megawatts (MW) of new generating capacity (enough to serve over 2 million homes), the American Wind Energy Association (AWEA) said today, even as it warned of an uncertain outlook for 2009 because of the continuing financial crisis.

Philips Transforms Raymond James Stadium for Super Bowl XLIII
Raymond James Stadium, Tampa's host venue for the Super Bowl, has been temporarily illuminated with state-of-the-art LED technology as part of a city-wide beautification effort for the championship game on February 1, 2009.

HPS Launches New Web Site to Exhibit Expanded Product Offering
Hammond Power Solutions (HPS), a manufacturer of dry-type electrical transformers in North America, has launched a new Web site to exhibit its expanded product offering.

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On the Hill/Around the Nation

“Card Check” Debate Shaping Up in 111th Congress—Action Needed Now
Despite recent national polling data showing that 86 percent of voters oppose replacing secret ballots in union elections with “card check” systems, the 111th Congress is gearing up for introduction of the so-called “Employee Free Choice Act” (EFCA).

NEMA Recommendations Advance, Analyzes Potential in Stimulus Bill
On January 28th, the House passed its version of the $819 billion economic stimulus bill, which provides $68.5 billion for efficiency, generation, transmission, and energy storage projects, according to a NEMA analysis. NEMA was successful in advocating for smart grid and transmission, energy efficiency, renewable energy, tax incentives, federal building upgrades, transportation, and other provisions that would stimulate demand and deployment of NEMA member technologies. The Senate takes up its version this week, with both bills expected to be reconciled so that President Obama can sign a bill into law by mid-February. During House consideration, a problematic provision was flagged by NEMA that would have required Department of Energy Grant recipients to utilize internet protocols in smart grid projects. NEMA informed Congress that the requirement could unduly restrict the ability of manufacturers and utilities to choose the most appropriate technology, and the provision was relaxed via a floor amendment. NEMA continues to support and inform the electrical industry and Congress during the development of the economic stimulus legislation.

Legislative Sessions Begin with Flurry of Chemical Substance Bills
Continuing the trend from 2008, state lawmakers across the country are introducing legislation on products containing lead, phthalates, Bisphenol A, and other materials claimed to be creating hazards in manufactured products, particular products intended for use by children. Bills have appeared in CT, HI, MN, MS, NY, and RI, among others.  Meanwhile, a number of states are also seeking to ban or restrict brominated flame retardants, particularly decaBDE, which is used extensively in wire and cable insulation as well as in housing for electronic devices. NEMA encourages the use of safer alternatives to potentially hazardous materials in electrical products when such alternatives exist and do not compromise safety and performance standards.

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International News

No international news in this addition of eiXtra.

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Industry News


Mergers & Acquisitions


  • Ferraz Shawmut Names Two Vice Presidents
    Ferraz Shawmut recently announced the promotion of Fred Rampone to vice president, distributor sales and Stephen Reynolds to vice president, strategic accounts. 02/06/09

  • Mitsubishi Electric Automation Announces New Director
    Mitsubishi Electric Automation, Inc. announced that Jerry Yen, a recognized authority on automation control systems, has been named director of the company’s new Custom Solutions Center. 02/04/09

  • Eaton Names Three Vice Chairmen and New Board Member
    Diversified industrial manufacturer Eaton Corporation has announced that Eaton’s businesses are being reorganized into two sectors—electrical and industrial—with a vice chairman and chief operating officer for each sector. 02/03/09

[ Industry News Archives ]


  • NEMA Advises DOE on High Performance Buildings
    The National Electrical Manufacturers Association (NEMA), along with nine other leading organizations, has formed a new consortium to advise the Department of Energy on high performance buildings. 02/05/09

  • NEMA Warns Communities about Severe Winter Weather Electrical Hazards
    As communities across the United States are being devastated by severe winter weather conditions that are leaving thousands of people without power, the National Electrical Manufacturers Association (NEMA) and the Electrical Safety Foundation International (ESFI) caution consumers to be aware of electrical hazards associated with these conditions. 02/05/09

[ NEMA News Archives ]


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